Better Business for a Better World: Connecting Principle and Profit to Build Socially Responsible Businesses Peter Bruce

ISBN: 9781587360107

Published: October 1st 2000

Paperback

244 pages


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Better Business for a Better World: Connecting Principle and Profit to Build Socially Responsible Businesses  by  Peter Bruce

Better Business for a Better World: Connecting Principle and Profit to Build Socially Responsible Businesses by Peter Bruce
October 1st 2000 | Paperback | PDF, EPUB, FB2, DjVu, AUDIO, mp3, RTF | 244 pages | ISBN: 9781587360107 | 3.44 Mb

Do you believe businesses can be enjoyable and inspiring places to work? That they can be profitable while contributing to the well-being of staff, customers, suppliers, shareholders and the wider community alike? That they can help build a betterMoreDo you believe businesses can be enjoyable and inspiring places to work? That they can be profitable while contributing to the well-being of staff, customers, suppliers, shareholders and the wider community alike? That they can help build a better world? Would you like to work for or build such a business? This book identifies several businesses that achieve all of these.

In Better Business for a Better World, Peter Bruce explains why many in the business world are stuck in a mindset that traps them in a visionless pursuit of elusive profit. In response, he offers a compelling vision of businesses leading towards a more prosperous, just and unified world. Learn how to implement these ideas within your sphere of influence.

Read about the powerful role of business in developing society. Explore the dominant paradigms that shape our thinking on the cusp of the new millennium.Six businesses--from New Zealand, Bangladesh, Canada and England--are featured in the book.

Their leaders are pioneers in developing principle-based, prosperous businesses. Observing their example, you will explore concepts and practices for building better businesses.



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